- Michelle Brink is a Garden Route based photographer, specialising in wedding, family and food photography.
Search Engine Optimization
[vc_row css=”.vc_custom_1536157621449{margin-right: 3% !important;margin-left: 3% !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” parallax_background_image=”3860″][vc_column][eltd_elements_holder holder_full_height=”no” number_of_columns=”one-column” switch_to_one_column=”” alignment_one_column=”center”][eltd_elements_holder_item horizontal_alignment=”center” item_padding=”16.5% 34% 20% 34%” item_padding_1280_1600=”15% 28% 20% 28%” item_padding_1024_1280=”8% 23% 12.6% 23%” item_padding_768_1024=”16% 18% 23% 18%” item_padding_680_768=”15% 9% 25% 9%” item_padding_680=”10px 0 60px 0″][eltd_custom_font title_tag=”” font_weight=”600″ font_style=”normal” text_transform=”uppercase” text_decoration=”” text_align=”center” title=”Search Engine Optimization” font_family=”Muli” font_size=”45px” line_height=”40px” letter_spacing=”2 px” color=”#ffffff” font_size_680=”35″ line_height_680=”45″][eltd_separator border_style=”” color=”#ffffff” width=”80″ thickness=”2″ top_margin=”13px” bottom_margin=”13px”][vc_empty_space height=”10px”][eltd_custom_font title_tag=”p” font_weight=”300″ font_style=”normal” text_transform=”” text_decoration=”” text_align=”center” title=”SEO, the most important three letters that impact your business’s online success.” font_family=”Muli” font_size=”16px” line_height=”23px” color=”#ffffff”][vc_empty_space height=”24px”][eltd_button type=”outline” text=”Request Quote” target=”_blank” icon_pack=”” font_weight=”” text_transform=”” color=”#ffffff” border_color=”#949391″ hover_color=”#212121″ hover_background_color=”#ffffff” hover_border_color=”#ffffff” link=”https://michellebrink.com/contact-me/”][/eltd_elements_holder_item][/eltd_elements_holder][/vc_column][/vc_row][vc_row css=”.vc_custom_1533663081691{padding-top: 82px !important;padding-bottom: 66px !important;background-color: #f6f5f5 !important;}”][vc_column][vc_row_inner row_content_width=”grid”][vc_column_inner][eltd_elements_holder holder_full_height=”no” number_of_columns=”one-column” switch_to_one_column=”1024″ alignment_one_column=””][eltd_elements_holder_item item_padding=”0 11% 0 0″ item_padding_1280_1600=”2% 10% 5% 5%” item_padding_1024_1280=”0 0 0 0″ item_padding_768_1024=”2% 18% 0% 0%” item_padding_680_768=”2% 6% 0% 0%”][eltd_section_title type=”standard” position=”left” title_tag=”h1″ title_underline=”yes” title_underline_position=”left” disable_break_words=”no” text_tag=”p” text_font_weight=”300″ title=”Why is search engine optimization (SEO) so important?” text=”SEO helps drive traffic to your website and improves natural or organic search rankings. To ensure your site is found, you must stay on top of search engine optimization (SEO), this will ensure your site holds its own on search engine results pages (SERPs). By ranking higher on search pages, you will increase your click-through rate (CTR), which will lead to higher rankings.
Doing research about your industry and brand allows me to build a project plan for implementation, effectiveness and success. Improving your websites search engine ranking is my main aim.
Although I spend a lot of time ensuring that your website has an effective SEO strategy to increase page ranking, I also need to stress the importance of an online presence. Getting your name and website out there will drive relevant traffic to your business’s website.” text_font_size=”16″ text_line_height=”27″ text_margin=”25″][vc_empty_space height=”5px”][/eltd_elements_holder_item][/eltd_elements_holder][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row css=”.vc_custom_1533659209712{padding-top: 82px !important;padding-bottom: 66px !important;background-color: #ffffff !important;}”][vc_column][vc_row_inner row_content_width=”grid”][vc_column_inner][vc_column_text]
If you have a website but no one can find it online, does it really exist?
[/vc_column_text][vc_column_text]Over the years I have created a few steps to ensure the design process has a clear direction.[/vc_column_text][eltd_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”1024″ alignment_one_column=””][eltd_elements_holder_item item_padding=”5% 5% 0% 5%” item_padding_1280_1600=”2% 10% 5% 5%” item_padding_1024_1280=”0 0 0 0″ item_padding_768_1024=”2% 18% 0% 0%” item_padding_680_768=”2% 6% 0% 0%”][vc_column_text]
1 – Product Research for SEO
[/vc_column_text][vc_column_text]It is very important to supply as much information as possible about a certain product in a clean, concise, manner. Giving your customer enough information will lead to them feeling confident in purchasing your product or service.
On the other hand, not paying enough attention to product or services information will lead to your customer feeling uncertain and not completing their order. A simple example of caring about your customers’ needs would be; letting them know when an out of stock item is available again, this way they will less likely go elsewhere.[/vc_column_text][/eltd_elements_holder_item][eltd_elements_holder_item vertical_alignment=”top” item_padding=”5% 5% 0% 5%” item_padding_1280_1600=”7% 17% 7% 14%” item_padding_1024_1280=”6% 10% 0 10%” item_padding_768_1024=”0% 16% 2% 1%” item_padding_680_768=”0% 11% 7% 0%”][vc_column_text]
2 – Creating a Project Plan
[/vc_column_text][vc_column_text]Making your check out process as easy and effective as possible will lead to a happy user.
Giving them shipping options to choose from gives them the power to decide how long they are willing to wait.[/vc_column_text][vc_column_text]
3 – Focus on Online Marketing
[/vc_column_text][vc_column_text]All sites will have a payment confirmation page that will pop up to confirm your client’s purchase and an email confirmation to set them at ease. Each sold item will have tracking assigned to it and your customers will be able to track their order on your site with their login details.[/vc_column_text][/eltd_elements_holder_item][/eltd_elements_holder][/vc_column_inner][/vc_row_inner][vc_empty_space height=”100px”][eltd_process number_of_columns=”four” switch_to_one_column=”1024″][eltd_process_item title_tag=”” title=”SEO”][eltd_process_item title_tag=”” title=”Rank higher on search pages”][eltd_process_item title_tag=”” title=”Increase click through rate”][eltd_process_item title_tag=”” title=”Social Media Marketing”][/eltd_process][vc_row_inner content_placement=”top” content_text_aligment=”center”][vc_column_inner][vc_empty_space height=”20px”][eltd_button text=”Get SEO Advice” target=”_self” icon_pack=”” font_weight=”” text_transform=”” link=”https://michellebrink.com/contact-me/”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1533890642137{padding-top: 102px !important;padding-bottom: 85px !important;}”][vc_column][eltd_section_title type=”standard” position=”center” title_tag=”h1″ title_underline=”yes” title_underline_position=”center” disable_break_words=”no” text_tag=”p” text_font_weight=”” title=”Core Website Design Services” title_color=”#212121″ text=”The below services are there to ensure you are found on search engines, your site can be viewed on mobile devices, your clients details and payments are safe and your site is up to date and maintained.”][vc_empty_space height=”80px”][vc_row_inner content_placement=”top” row_content_width=”grid” content_text_aligment=”left”][vc_column_inner offset=”vc_col-lg-12 vc_col-md-4 vc_col-xs-12″][eltd_tabs type=”standard”][eltd_tabs_item tab_title=”Hosting & Domains”][vc_column_text]Domain hosting services are offered in both monthly and yearly costs. Not all websites have the same requirements thus pricing for hosting will differ.
Contact me for more information on registering and hosting your website.[/vc_column_text][/eltd_tabs_item][eltd_tabs_item tab_title=”Responsive Design”][vc_column_text]When I design your website, user experience is the most important. Keeping your users happy means positive feedback and return traffic to your site. Having a website that is easy to read on Android, iPhone, iPad or other tablet devices is very important.
Mobile searches are growing rapidly; your site needs to be devise friendly!
What is responsive design?
A responsive design ensures your website design adapts to each unique device used to access your website. This means it will automatically resize all onsite content, images and functionalities for mobile, desktop and tablet devices.
Why is all this important?
A responsive website re-sizes its layout for desktop, mobile and tablets to ensure the website is easy to use on any device. Mobile web usage is growing at a rapid rate and having a website that is not responsive for these devices could potentially have your company miss out on business opportunities.[/vc_column_text][/eltd_tabs_item][eltd_tabs_item tab_title=”Website Analytics & SEO”][vc_column_text]Google Analytics will help you keeping track of your website traffic and customers visiting. Visit my SEO PAGE for detailed information about why you need search engine optimization and how you will benefit form it in the long run. [/vc_column_text][/eltd_tabs_item][eltd_tabs_item tab_title=”Secure Online Stores”][vc_column_text]Having an online store requires you to have a secure payment gateway as well as a site that will keep your customers information safe. [/vc_column_text][/eltd_tabs_item][eltd_tabs_item tab_title=”Payment Gateways”][vc_column_text]I will guide you in setting up an payment gateway that will work for your needs. [/vc_column_text][/eltd_tabs_item][eltd_tabs_item tab_title=”Website Care Plans”][vc_column_text]I offer various Website Care Plans to ensure your website stays up to date, your website is an longterm investment. Additional to the upkeep of your website I also offer advise on how you can benefit from your blog.[/vc_column_text][/eltd_tabs_item][/eltd_tabs][vc_empty_space height=”45px”][/vc_column_inner][/vc_row_inner][vc_row_inner content_placement=”top” content_text_aligment=”center”][vc_column_inner][eltd_button text=”Request a Quote” target=”_blank” icon_pack=”” font_weight=”” text_transform=”” link=”https://michellebrink.com/contact-me/”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_row_inner css=”.vc_custom_1552060204051{padding-right: 3% !important;padding-left: 3% !important;}”][vc_column_inner][eltd_section_title type=”standard” position=”center” title_tag=”h1″ title_underline=”yes” title_underline_position=”center” disable_break_words=”no” text_tag=”p” text_font_weight=”300″ title=”Helpful Articles” title_color=”#212121″ text=”Understanding your investment in SEO and planning your online future. Know what happens and why you need to focus on search engine optimisation for your business.” text_color=”#aaaaaa” text_line_height=”27″ text_margin=”16″][vc_empty_space height=”80px”][eltd_blog_list type=”boxed” number_of_columns=”4″ order_by=”date” order=”ASC” image_size=”full” post_info_share=”yes” excerpt_length=”20″ category=”search-engine-optimisation”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row css=”.vc_custom_1533663094592{padding-top: 102px !important;padding-bottom: 85px !important;background-color: #f6f5f5 !important;}”][vc_column][eltd_section_title type=”standard” position=”center” title_tag=”h1″ title_underline=”yes” title_underline_position=”center” disable_break_words=”no” text_tag=”p” text_font_weight=”300″ title=”Before SEO you’ll need” title_color=”#212121″ text=”Corporate Identity – Website or Online Store
Let me help you in creating an effective brand and online space for todays digital world demands.” text_color=”#aaaaaa” text_line_height=”27″ text_margin=”16″][vc_empty_space height=”80px”][vc_row_inner row_content_width=”grid” content_text_aligment=”center”][vc_column_inner offset=”vc_col-lg-4 vc_col-md-4 vc_col-xs-12″][eltd_image_with_text enable_image_shadow=”no” image_behavior=”custom-link” custom_link_target=”_blank” title_tag=”h3″ image=”3870″ image_size=”full” title=”Website” text=”To survive in todays digital world businesses need to ensure they have an online presence. Securing your online home is vital to your success in future.” custom_link=”https://michellebrink.com/website-design/”][vc_empty_space height=”45px”][/vc_column_inner][vc_column_inner offset=”vc_col-lg-4 vc_col-md-4 vc_col-xs-12″][eltd_image_with_text enable_image_shadow=”no” image_behavior=”custom-link” custom_link_target=”_blank” title_tag=”h3″ image=”3880″ image_size=”full” title=”Online Store” text=”The easiest way for you to sell your products or service is to have an online store which you can manage from your mobile phone from anywhere.” custom_link=”https://michellebrink.com/woo-commerce-website-design/”][vc_empty_space height=”45px”][/vc_column_inner][vc_column_inner offset=”vc_col-lg-4 vc_col-md-4 vc_col-xs-12″][eltd_image_with_text enable_image_shadow=”no” image_behavior=”custom-link” custom_link_target=”_blank” title_tag=”h3″ image=”3869″ image_size=”full” title=”Corporate Identity” text=”Branding yourself and establishing guidelines for your business, product or service is a crucial step in ensuring you have a consistent look throughout.” custom_link=”https://michellebrink.com/logo-design/”][vc_empty_space height=”45px”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row row_content_width=”grid” css=”.vc_custom_1504267736177{padding-top: 60px !important;padding-right: 20px !important;padding-bottom: 60px !important;padding-left: 20px !important;}”][vc_column][eltd_clients_carousel number_of_visible_items=”6″ slider_loop=”yes” slider_autoplay=”yes” slider_navigation=”no” slider_pagination=”no” items_hover_animation=”switch-images”][eltd_clients_carousel_item target=”_blank” image=”4529″ hover_image=”4530″ link=”https://artisanthreadsanddesign.com”][/eltd_clients_carousel_item][eltd_clients_carousel_item target=”_blank” image=”4542″ hover_image=”4543″ image_size=”full” link=”http://www.lairdslodge.co.za”][/eltd_clients_carousel_item][eltd_clients_carousel_item target=”_self” image=”4547″ hover_image=”4546″ image_size=”full” link=”http://thejunctionhotel.co.za”][/eltd_clients_carousel_item][eltd_clients_carousel_item target=”_blank” image=”4550″ hover_image=”4551″ image_size=”full” link=”https://sunrise-bay.co.za”][/eltd_clients_carousel_item][eltd_clients_carousel_item target=”_blank” image=”4544″ hover_image=”4545″ image_size=”full” link=”https://lakelandfoodco.com”][/eltd_clients_carousel_item][/eltd_clients_carousel][/vc_column][/vc_row]